What's New - Sponsorship

Co-Marketing

VIVA Client Marketing develops customized brand building solutions that enable you to speak directly to boomer women consumers through the creation of innovative, multimedia communication programs.

A range of fully Integrated Marketing Solutions options exist including:

  • Leveraging an association with VIVA through Co-Marketing OR Marketing solutions that only communicate your brand
  • Product Placement & Integration – within homegrown Cosmopolitan TV productions
  • Contests – turn-key contest management
  • Sponsorship – relevant programming and/or themed programming events
  • Experiential Marketing – events, sampling etc.
  • Creative Commercial Production – brand-sell, billboards, themed vignettes etc.
  • Branded Content – fusion of advertising and entertainment
  • myviva.ca – advertising units, micro site development, content sponsorship, viral campaigns, email newsletters, etc.

Adding multiple communication elements to an integrated communication plan helps your message break through. To find out more contact Dawn Mustard at dawn.mustard@corusent.com.

Click here to see examples of client marketing case studies.


  • Boomer women are open to change both from a lifestyle and consumer perspective

    - Her Report



Corus Gets Women
CosmoTV
W Network
Viva
WMovies

PRIVACY    TERMS OF USE